Client Case Studies
Driving orders to our partners is our core mission. Here is a small selection of real results from some of our partners.
£100m
We've processed a lot of order revenue for our clients - all from orders that didn't need a Food Portal.
750 million
Our algorithms harness the power to tap into the vast ocean of 750 million searches made annually by hungry customers in the UK, intercepting them before they ever reach food portals. This strategic edge is our secret to driving your business's success.
1,000,000+
Orders we've sourced. That's a staggering £30-£40m we've taken out of the pockets of big corporations and into those of small business owners.
The Numbers Speak for Themselves
A Selection Of Our Clients
“Order Digital is the game-changer my restaurant desperately needed.”
ANDREAS | OWNER
10,000+
App Customers
Emilio's
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Well-known takeaway in Sale, Greater Manchester, offering its own bespoke blend of fast food to the local community. Since joining our service, their business has grown at an incredible pace and they have opened a further three sites with us.
What We Did
Visibility is crucial in the crowded food market. Our mission: catapult Emilio's into the spotlight.
We tackled the challenge head-on, leveraging A.I. algorithms and 1,200 high-impact keywords. The result? Emilio's shone brightly for over 50,000 local residents, a stark contrast to the usual invisibility on popular food searches.
Our strategy didn't stop there. Google Ads broadened our horizon, capturing searches like "Best Pizzas Near Me," while ensuring the Emilio's app became a top recommendation in both Apple and Android app stores.
For the offline crowd, utilising flyers in third-party app orders highlighted the benefits of going direct with Emilio's. Reviews and a loyalty program further cemented their status, building a dedicated customer base.
Through a dynamic mix of online and offline tactics, Emilio's quickly rose to prominence in Manchester's food scene, transforming from a local gem to a digital powerhouse.
"I had no idea so many customers could be found on Google - they started ordering straight away!"
Demo | OWNER
3800+
App Customers
Whittaker's Fish Bar
Renowned fish & chip shop in Cheadle, Greater Manchester, using our platform to provide delivery and takeaway orders. They have seen excellent growth alongside a surge in Google ranking since joining.
What We Did
We began by identifying over 10,000 local customers specifically searching for 'fish and chips' and related keywords, then quickly launched a sleek website and app for the shop, affording it highly visibility to these potential customers.
To broaden our reach, we targeted an additional audience of 40,000 people who don't typically eat fish and chips, using smart keyword strategies to capture their interest and expand the Whittaker's customer base.
Recognising the challenge of third-party food portals diverting natural traffic, we implemented Google Ads for brand protection. This strategy defended Whittaker's against competitors and saved significant amounts in potential lost commissions.
To ensure Whittaker's dominated local food searches, we leveraged positive reviews and registered them with Google, boosting the shop's online rankings. Unlike reviews left on food portals, which benefit the portals, reviews registered with Google directly enhance the shop's visibility and credibility.
Thanks to these comprehensive marketing efforts, Whittakers not only established a strong online presence but also became the top fish and chip shop in the local area, growing a robust online business.
"Order Digital has helped transform the way we serve our guests, providing seamless options for ordering that have streamlined our day-to-day operations. With their platform, we've been able to introduce at-seat service to our outdoor dining areas, offer a click-and-collect service for takeaway orders, as well as run marketing promotions—all from our bespoke app & website. The team at Order Digital have been a true partner in our growth, responding quickly to our evolving needs and ensuring a personalised experience for our guests. Their expertise and hands-on support were instrumental in the successful launch of our new site. From technical assistance to tailored training, they've always been there with friendly, expert advice whenever we've needed it."
Mel, General Manager, The Butcher's Tap & Grill, Marlow
5000+
App Customers
The Butcher's Tap & Grill
Tom Kerridge's 5 star gastropub in Marlow, Buckinghamshire, joined our service during lockdown, initially as a temporary measure to help get them through that difficult period. However, the app proved to be a hit with the customers, boosting revenue and loyalty. It has been a staple of the business since and crucial in the expansion to their new site in Chelsea.
What We Did
The Butcher's Tap & Grill, an award-winning brand led by celebrity chef, Tom Kerridge, required minimal marketing due to its renowned reputation. However, the need for an advanced online ordering system to handle high demand and enhance operational efficiency was paramount.
We introduced a comprehensive solution that supported both table service and collection. By implementing QR codes at tables, customers enjoyed the convenience of easily scanning to order and even tipping waiters online. For takeaway services, the app enabled customers to place pre-orders and choose their pickup times.
This system not only streamlined business operations but also aligned with the exceptional service standards expected by customers. Following this success, we expanded the QR code system to a second location in Chelsea, accommodating over 120 tables, further proving the system's effectiveness in improving service efficiency.
"We completely avoided the need to join food portals"
Mike | Owner
11000+
App Customers
Sol's Takeaway
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When Sol's joined, they were sceptical, unsure of what an app would do, but willing to give us a go on the basis of a recommendation from a friend. Over 11000 customers later and they couldn't be more delighted. Such is the order volume that the app has generated, they have had no need to use food portals.
What We Did
Sols decided to dodge the high-cost, low-personality world of food portals, crafting their own digital destiny with a bespoke app and website. This wasn't just about going online—it was a declaration of independence, with Sols's unique flair front and centre.
Leveraging the power trio of Google, Facebook, and Instagram, we didn't just market Sol's; we made him a local hero. The "shop local" mantra was our rallying cry, resonating through every post, ad, and image. Our secret weapon? Pinpointing over 25,000 local customers already on the hunt for what Sol's had to offer. We made sure Sol's wasn't just another option—they couldn't miss him.
With a blend of Google Reviews, smart flyers, and a loyalty program, we kept Sol's in the spotlight, turning first-time customers into loyal fans. But what really set Sol's apart was the visual feast on his online platforms. Mouth-watering visuals not only showcased Sols's culinary art but also turned thousands of local eyes their way.
Sols's journey online is more than a success story; it's a masterclass in how to capture and captivate an audience, proving that the right mix of strategy, community focus, and visual appeal can turn an independent venture into a local legend.
"Love the fact we are ranked first on Google!"
Al | Owner
4800+
Sourced Customers
The Big Fish
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Big Fish joined us as a recommendation. Once we setup the advertising algorithms they got off to a great start. They have since opened two shops and plan to start a delivery service.
What We Did
We delivered a comprehensive digital package for the business, including a custom app and website, alongside targeted marketing across multiple online channels such as Google, Facebook, and Instagram.
By optimising their Google profile and seamlessly integrating it with their website, we significantly increased their online visibility. Now, they consistently rank first on Google searches in their local area, driving substantial traffic to their business.
"It's a great system, they did what they promised and got us visible in our local area"
Owner - Pita Luv
6000+
Sourced Customers
Pita Luv
Pita Luv is actually owned from a client that has another shop with us. It's a real testament when existing clients trust us with their latest projects. Pita Luv specialises in healthy and tasty kebabs. Within 24 hours of launch, we were driving dozens of orders per hours to them
What We Did
Pita Luv approached us dissatisfied with their previous provider due to insufficient orders. Our mission was clear: boost their business and make them a local favourite.
We immediately deployed our algorithms to target thousands in their area fitting their ideal customer profile. Our efforts were amplified by dedicated Google Ads, which attracted new customers, pulling them away from competitors and food portals alike.
The impact was immediate: within hours, Pita Luv began receiving orders.
To foster customer retention, we introduced a loyalty scheme, leveraged Google reviews for visibility, and launched email marketing campaigns.
These strategies effectively transformed first-time visitors into dedicated, repeat customers.
"Our customers really love using the app and we love the advertising as it drives in customers"
Ban | Owner
3700+
App Downloads
Bread & Butties
A great Sandwich shop that has been with us since the early days. They have since opened 5 sites with us and each one gets busier and busier each day.
What We Did
We executed targeted marketing campaigns for each of Bread & Butties' five locations, effectively driving traffic to their business and redirecting customers away from food portals.
Thousands of people search for sandwiches online and we made sure Bread & Butties was visible on those searches. This was the key.
Our strategy included leveraging Google reviews to enhance online visibility. Additionally, we implemented email remarketing campaigns to re-engage customers, offering a cost-effective solution compared to the significant expenses associated with food portals.
To facilitate direct orders, we developed a user-friendly website and app, streamlining the ordering process for customers.